Marketing Historical Fiction on a budget

I’m delighted to host Mary Anne Yarde today with a post on marketing historical fiction. Mary Anne has wonderful experience in the historical fiction world. Her journey has taken her from writing historical fiction to running blog tours and book awards and now to book promotion services. I was honoured to receive a gold medal in the 2022 Coffee Pot Book Club book of the year award! Over to you, Mary Anne.

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When it comes to marketing and finding a company to promote your book it can often feel overwhelming. There are so many companies to choose from, some genuine but others not so much. It is very easy to spend hundreds, if not thousands, of pounds promoting your book, but if you don’t have that kind of budget, what then?

My name is Mary Anne Yarde. I am an award-winning author and founder of The Coffee Pot Book Club and Yarde Book Reviews & Book Promotion. My goal has always been to create a platform that would help Historical Fiction, Historical Romance, and Historical Fantasy authors promote their books and find that sometimes elusive audience. My daughter Ellie joined the business in 2020, and that’s when we started offering blog tours. In July 2022, we handed over the keys to The Coffee Pot Book Club to award-winning author, Cathie Dunn, who has many years of experience as a book reviewer, author, and editor. You can find out more about The Coffee Pot Book Club blog tours here.

In the same year, Ellie and I began to make preparations for a new company that focused more on Instagram. There is a huge #bookstagram community on Instagram who love nothing better than talking about their favourite books. However, our goal was also to establish a promotional company that provided budget-friendly promotions. This led to the establishment of Yarde Book Reviews & Book Promotions.

With nearly a decade of marketing Historical Fiction, we guarantee visibility for your book. What’s even better? Our promotions start at just £5.00. [That’s roughly $6.42US or $8.80 CDN.]

We do everything for you. The only thing we ask for you to provide is a JPEG of your Kindle cover and a buy link. 

Take a look at some of our most recent promotions:

This is an Instagram Promotion from July 15^th

It has 679 likes and 28 comments.

Our blog is incredibly popular with readers and has had over 2 million page visits. Click on this link to see a recent promotion.

We are also very active on Twitter, with over 23 thousand followers. Our posts do really well on Twitter. You can view a recent promotion here.

So what is the catch? Well, there isn’t one. We offer affordable promotions with a five-star service.

We offer the following services:

• One day of Instagram Promotion – £5.00
• One Guest Post Spotlight with one day Twitter Promotion – £5.00
• Editorial Reviews – prices from £16.00 – £90.00 depending on which package you decide to choose.

We promote both traditional and independently published novels. For an affordable way to give your book more exposure, click on the link to Yarde Book Promotion.

Ellie and I are really looking forward to working with you and promoting your book.

Many thanks, Mary Anne. I know from personal experience that you and Ellie offer superb services and I’m delighted to see how your endeavours continue to evolve.

FOR MORE ON READING & WRITING HISTORICAL FICTION  FOLLOW A WRITER OF HISTORY. There’s a SUBSCRIBE function on the right hand side of the page. 

M.K. Tod writes historical fiction. Her latest novel THAT WAS THEN is a contemporary thriller. Mary’s other novels, THE ADMIRAL’S WIFE, PARIS IN RUINS, TIME AND REGRET, LIES TOLD IN SILENCE and UNRAVELLED are available from Amazon, Nook, Kobo, Google Play and iTunes. She can be contacted on Facebook, Twitter and Goodreads or on her website www.mktod.com.