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Tag Archives: connecting readers and writers

Historical Fiction Author – David LeRoy

29 Saturday Dec 2012

Posted by awriterofhistory in Historical Fiction, Writing Process

≈ 4 Comments

Tags

connecting readers and writers, David LeRoy, historical fiction authors, self-publishing, The Siren of Paris, writing techniques

DavidLeroyDavid LeRoy is the author of The Siren of Paris which tells the story of 21-year-old Marc Tolbert who was born in Paris and raised in the United States. Marc enjoys the advantages of being born to a wealthy, well-connected family. Reaching a turning point in his life, he decides to abandon his plans of going to medical school and study art in Paris. In 1939, he boards a ship and heads to France, blissfully unaware that Europe — along with the rest of the world — is on the brink of an especially devastating war.

Today, David LeRoy talks about his writing.

Why did you choose to write historical fiction?    I did not set out to write historical fiction as a genre, but I have a strong connection to history, and specifically World War II.

Why this particular book – The Siren of Paris?     Because the story is untold.  No one else has told any story that features the RMS Lancastria sinking.  I could not find any modern novels or stories about betrayal of members of the French Resistance.  We have a bias towards the warrior hero who is triumphant, and tend to ignore other types of stories. I wanted to write something that shows the victims, who lost the war, transcending these experiences and finding a state of peace.  To do this, I chose a wounded healer as a protagonist, and not the warrior hero we are most familiar with today.

How long did it take for your book to be published?    The Siren of Paris is self-published through Amazon, so not long.  However, it took six months to find the right editor for the project.  I went with Tom Lemons because he had experience working with texts that have religious, moral and philosophical themes.   When I started the projected, I intended to have it published traditionally, but the publishing world had changed so much that no longer seemed like the best option for this project.

What do you think attracts readers to The Siren of Paris?   Off hand, two things: Paris and World War II.  What causes the reader to talk about the book and recommend it to others is the allegorical story and unique plot structure.

Have you developed a particular approach to research and writing?   For the Siren, research ranged from scholarly books about the politics and religion of the time to primary documents such as newspapers and pamphlets.  I break down my writing into chapters, with scenes, and put everything into an Excel worksheet.  In Excel, I can track my progress, assign goals, and record my word count so that at any time while I am writing, I know exactly where I am, what I have done, and how much more I have yet to write before I am finished.

Have other writers of historical fiction influenced you and, if so, how have they influenced you?   I would say I have been more influenced by the classical writers of the epic myths.

What ingredients do you think make for a top historical fiction author?   The ability to construct a good story.  Yes, of course there are the facts – such as the  clothing, food, politics and religious beliefs of the time — but at the core, I think it is the ability to deliver a story to the reader.  To me, the historical part is the stage where the drama of the story is played out.  The elements of story are timeless.

Did you deliberately plan for these ingredients in your writing?    Yes.  My focus is upon story, and I tend to develop that story through the characters’ relationships and dialog.

How do you select new stories to tell?    I select stories that resonate with me on a personal level.

What techniques do you employ to write productively?   I have to set goals first, and then those goals must be followed up with a concrete plan for completion.  I must be able to track my progress toward meeting these goals.  Without the goals, planning, and tracking, this entire writing experience would be an absolute mess for me.  Other authors may not need these tools, but I must have them in order to produce anything of a substantial size.

Do you think of yourself as building a brand? If so, how would you describe it and how do you plan to reinforce it?    I bring a specific moral and philosophical point of view to my storytelling . It comes from my educational background in philosophy and religion. The questions I raise and the themes I explore, along with the types of characters I am drawn to, are influenced by that philosophical point of view.  Not all of the stories I will be writing are historical fiction, but I am always bringing up questions about existence and the core set of problems all of us face in life.

What do you do to connect with readers?    Social media and actual face-to-face meetings.  I have met with some book clubs in my area and done readings.  Most of my connection is through various social media platforms.

What do you know about your readers?    There is no one single type of reader.  I am honestly surprised at how diverse they can be in terms of age, personality, education, and background.  I know that most of these readers find me through Amazon, Facebook and Twitter.  But some of them are just through word of mouth and there is no predicting how that happens.

What data do you collect about your readers?    I collect email addresses and maybe profile information.  When I published The Siren of Paris, I had nothing.  I launched this book into a vacuum with only a modest following on Twitter and friends on Facebook.  I was not even on Goodreads before this first book.  When The Flower of Chamula is launched, I will have a mailing list and a group of readers to tell about the book before it is even available.

What strategies guide your writing career?    To keep on writing.  But aside from that, I am always a full time student, constantly searching out and reading new information with ideas for stories.  I am currently finishing the book The Hero Within: Six Archetypes We Live By, written by Carol Pearson.  Oh, and within this book, she has mentioned a few other titles I am sure to read in the next six months.   Just yesterday I picked up Trickster in the Land of Dreams by Zeese Papanikolas.  This book looks at false dreams or hopes spun by dark Tricksters in the American West.  I continue to pick through The Story Solution by Eric Edson.  I am re-reading, for the third time, a book just published this year called Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers from the Very First Sentence.  I was down visiting some friends over my vacation, and they recommended a book by Vernon Dvorak titled The Content of Human Consciousness.  By the way, I drew upon some of Dvorak’s ideas when I wrote the first chapter of The Siren of Paris.  I expect to be busy for many years, because I have at least four more novels to write.  If you want to follow my crazy reading journey, friend me on Goodreads.

What would you do differently if you were starting again?    When I published the paper version of The Siren of Paris through Create Space, I did not realize that I could order as many copies as I wanted of a proof version of the book for evaluation.  So, next time, I am really using this to my advantage with beta readers.  For just a few bucks per copy, I can send my beta readers a real book, instead of some PDF file, Kindle or word document file.  I think it is a slick idea.  Maybe it is not news to others, but for me it was a great discovery.

Do you have any advice for writers of historical fiction?    I am not an authority on this genre by a long shot.  I think writers of historical fiction know it is a lot of work to craft a story and bring to life an entire world that is in the past, holding it together in a way that captures the attention of the reader.  Writing historical fiction is really ambitious work, and I appreciate each book I have read.  Because of my own experience with writing, I come to reading others’ work with a lot of understanding and grace.

Thank you, David, for participating in my ongoing interview series with writers of historical fiction. I can see some interesting books to add to my collection of books on writing. You sound very goal oriented – an important skill for today’s writer. I hope I can reach out to you for further advice based on your self-publishing journey.

Siren of Paris by David Leroy - Cover

Marketing writers to readers

07 Wednesday Nov 2012

Posted by awriterofhistory in Connecting Readers & Writers, Historical Fiction Survey, Industry News

≈ 13 Comments

Tags

author entrepreneur, business of writing, connecting readers and writers, historical fiction survey, social reading, sources of book recommendations

Yesterday, after my post on facilitating connections between writers and readers went up, Judith pointed out that I neglected to talk about how writers can make the connection with readers while Linda spoke about writers as people running a small business. Excellent comments.

I went back to the survey of historical fiction readers to look at two of the questions: (1) Where do you find recommendations; and, (2) List your favourite reading oriented websites, blogs and social media sites. I believe the answers provide a sense of where writers can direct their marketing efforts. As Linda points out, writers are entrepreneurs. We create products for consumers – our products are ‘books’ (in quotes because the notion of a book is changing), our consumers are readers. Writers will choose different strategies to bring their products to market; readers have already told us how they find recommendations.

A few further comments:

  • the winners in connecting readers with books share three attributes: (1) thoughtful, trustworthy information, (2) opportunities for dialogue, (3) a community of like-minded readers
  • with social media and other online forums, I believe the definition of friends is changing to a wider circle that includes online communities
  • in the context of the survey, readers mentioned many historical fiction blogs; I imagine readers of other genres – fantasy, sic-fi, romance – also have their favourite blogs
  • only 13% of survey participants said they did not go online for recommendations
  • industry sites includes publishers; at 3%, it seems clear that readers do not look to publishers for recommendations
  • readers browse bookstores (49%) but do not rely on their online sites (2%)
  • Goodreads is more of a North American phenomena; for example, UK participants rarely mentioned Goodreads
  • readers mentioned more than 150 different book blogs run by individuals or small groups
  • Amazon is a source of recommendations (it’s included in the Online Retailers category) but there is a big gap between it and the top 3 favourite online sites
  • survey analysis also offers data on other sites like Facebook, Twitter, library sites, author websites, Shelfari and so on

It seems to me that writers, myself included, need to think carefully about marketing time and expenditure in light of these realities. Let me know what you think.

Facilitate connections between writers and readers

06 Tuesday Nov 2012

Posted by awriterofhistory in Connecting Readers & Writers, Industry News

≈ 11 Comments

Tags

connecting readers and writers, Douglas & McIntyre, Gloobe and Mail, new business models, publishing industry consolidation, technology and publishing

Last week the Canadian publishing world buzzed with speculation brought on by the potential bankruptcy of a major Canadian publisher (Douglas & McIntyre) and the merger of Random House and Penguin. The Globe and Mail (my local paper) interviewed several industry players for perspective.

A few phrases caught my eye: “the merger will be a disaster”, “writers will have few options”, “I can’t imagine that bigger means necessarily better”, “it’s not a good thing for young authors”, “this is an extraordinary way to fight Amazon”, “the problem with publishing is it’s hard”. I like the last one best.

If we look at the situation from a $$ perspective, the squeeze becomes clear.

While the diagram is simplistic, look at how many times the word ‘select’ occurs. Ask yourself whether readers need all that selecting. Then ask yourself whether all that gatekeeping produces sufficient value for the cost involved.

Writers seek remuneration for hours of effort along with the joy of having their books read; readers seek quality entertainment and information at reasonable prices. The value offered by agents, publishers, reviewers, and retailers is threatened by new business models and technologies, by writers determined to get their product to market and by readers no longer relying on traditional mechanisms. Anything getting in the way of these objectives is subject to disruption.

Historical Fiction Author – Jenny Barden

01 Thursday Nov 2012

Posted by awriterofhistory in Historical Fiction, Researching historical fiction, Writing Process

≈ 4 Comments

Tags

a writer's research process, connecting readers and writers, Drake, Elizabethan times, English Historical Fiction Authors, historical fiction, historical novel society, HNS, ingredients for best sellers, Jenny Barden, Mistress of the Sea, reading the past, writing historical fiction

I am delighted to welcome Jenny Barden to A Writer of History. Jenny’s debut novel Mistress of the Sea has received enthusiastic endorsement from readers and writers of historical fiction. It’s an ”epic, romantic swashbuckling Elizabethan adventure set at the time of Drake, pirates and privateers”. Who can resist that combination?

How did an artist turn lawyer and then writer?     I spent most of my early childhood in make-believe worlds on quests to defeat demon kings, vanquish monsters and find my way through secret passageways in gothic castles and across treacherous crevasses. So, in a way, I began inventing stories before anything else, but the stories were in my head and role-play, not written down. The first expression of my creativity that anyone acknowledged was my painting. I was blessed with a natural talent for drawing, which my artist-mother encouraged, and throughout my schooling my reputation was so tied up with this gift that it seemed only natural that ‘Jenny the artist’ would one day study Fine Art at university. What I hadn’t counted on was the swing to abstract and conceptual art that coincided with my arrival as an undergraduate keen to learn the techniques of masters like Caravaggio. I was also conscious that at some point I’d have to earn a living, and that would be difficult if my only skills were in being able to pontificate on the ‘numinous transcendence of the linear in space’. Better to switch to a career that would pay well and paint freely in my spare time.

So I switched to law, left university with an LLB and began training as a solicitor articled (by pure chance) to a cousin of WH Auden in my home town of Burton upon Trent. Then I transferred to a distinguished firm of corporate solicitors in Throgmorton Avenue in the City of London. I ended up being one of the first female solicitors they kept on to specialise in company commercial law, and I practiced in that field until the arrival of children (four in total) effectively put an end to my legal career. I then carried on with my art at home while raising my children, and for a while that absorbed me completely, until a chance encounter with the magnificent portrait of Carel Fabritius which hangs in the National Gallery caused me to be so entranced by this artist that I determined to find out more about him. That search for information led to my first hesitant efforts at writing in secret (because I didn’t think I could write a chapter, never mind a book) but in the end I produced a fictionalised account of the artist’s life, on the strength of which I secured an agent, and thus my career as a writer began. Writing, I now realise, has brought all the threads running through my life together – invention and escape, the love of art and attention to detail, a passion for history and adventure; I’ve been able to combine a lawyer’s rigour in research with an artist’s visualisation and imagination – and that leads me nicely to your next question.

Which profession has been your passion?    At various stages in my life I’ve been passionate about all three, but my passion now – my greatest passion – is writing

How long did it take for your first book, Mistress of the Sea, to be published?     About two years from first submission. The book was initially sent out by my agent in the summer of 2010. Within two weeks, Gillian Green, who is now my editor at Ebury Press, took the book to acquisition meeting, but it was turned down by sales and marketing. I then spent the best part of a year revising the book and building a better platform as a writer. The book was resubmitted in 2011 and then several editors took it to acquisition meeting, amongst them Gillian Green, this time successfully. I finally signed a contact for a two book deal with Ebury just before last Christmas and, after further revisions and editing, the book went to print and was released in hardback, trade paperback and ebook on 30 August this year.

Based on reader reaction to date, what is attracting readers to your novel?    It’s still early days; my book has only been out just over a month, so there’s not been much time as yet for reviews and comment, though the Mistress has already picked up excellent ratings. I’d say that readers are attracted to the book by two things: first, what they’ve heard about it, and second, the look of it. In the main what’s driving the former is word about the book online. I’ve picked up an awareness of that by looking at comments on blogs and forums and social networking sites. For example, after an article of mine was posted on Sarah Johnson’s Reading the Past blog there were comments such as: ‘Very interested in this’ and ‘I’m looking forward to reading [Mistress of the Sea] as I love tales set on the high seas.’ There was a lot of feedback in that vein in response to posts I made on quite a few high profile sites (and much discussion about where Americans could get hold of copies as the book is not yet generally available in the US – one answer is here for those who are interested.

As for the look of the book attracting readers, I could see that with my own eyes when I did my first Waterstones’ book signing in Plymouth. I had a fabulous time, and sales were so brisk that I moved up from instore bestseller rank #12 to #6 (and even overtook Philippa Gregory – at least for that day!).My strategy was to watch customers as they came in. If they drifted over to the bestseller chart (conveniently situated near the main entrance and my signing table) then I’d strike up a conversation. Naturally I’d say a little about Mistress of the Sea if I sensed any interest, but what I said depended on who I was talking to. For younger women I emphasised the romance in the adventure and the thriller element, for men I stressed the action, for nautical types (usually bearded!) I said the novel was about Drake’s first enterprise, for those who were obviously Plymouth locals I said the story began and ended in Plymouth. For older women I made much of the sweeping core love story, and for families with children I said the book was about pirates. Very few customers didn’t buy it! But what helped in all this was that the cover appealed to everyone in a positive and eye-catching way. The jacket has an overall gold tint which is instantly attractive. The cloaked and hooded lady in the foreground immediately engages the interest of women, yet the cover is not so feminine as to put the men off – there’s a ship at sea in the background which helps them, and the text on the back of the hardback jacket sums up the story and hooks interest very neatly. I watched customers very carefully while they were pondering – hands and eyes give away a lot! So I have a pretty good idea as to what works with the jacket for the Mistress and, all in all, I’d say Ebury have done an excellent job. In terms of reader feedback so far, the main attractions of the book seem to be its subject matter (Tudor era and an exotic Drake adventure), the accuracy of the research, the credibility of the characters, the drama of the love story and the pace which quickens as the story progresses.

Do you have a particular approach to research and writing?     Of the utmost importance to me is getting as close as possible on the ground in the present to the pivotal scenes in which my stories are set. Only by ‘being there’ is it possible to gain some real appreciation of climate, topography, the natural environment and the conditions in which people must have lived at that location in the past. For instance, there is practically nothing left of Nombre de Dios in Panama as it was in Drake’s time, nonetheless I journeyed there and saw the shanty-style settlement that exists now with that name, and walked over the levelled site of the place, as near as I could determine it, on which the city had once stood in the early 1570s when it was of key significance to the episodes described in Mistress of the Sea. It doesn’t always happen, but quite often I find that if I ‘walkabout’ the place where one of my scenes is set then I can hear the characters speaking and feel them walking close beside me.I’m also fanatical about rooting out all the primary sources that might be relevant to the events in history that underpin my fiction. There’s been so much written about Elizabeth I, Sir FrancisDrake and the age in which they lived that it’s easy to feel swamped by the sheer weight of information available, yet, get back to the primary sources and, mercifully, what really matters thins out. These contemporary accounts are the most valuable of all for me in providing the hard evidence for what actually happened, and giving a sense of language and the attitudes of those involved at the time. It never ceases to surprise me how often, by digging deep, the ‘facts’ to which historians are sometimes perceived as having exclusive access, in reality prove to be no more than conjecture and speculation. There’s not enough space here to do this fascinating subject justice, but I’d say that historians are often involved in as much invention as storytellers, and that storytellers can provide as much insight into the past as historians.As far as my own personal approach to this process goes, obviously I’ll try to be faithful to the records, such as they are, but I’ll always have the story at the back of my mind, and be considering what will have motivated people at the time both in their actions and their accounts. From this foundation I’ll weave a narrative which I hope is both convincing and compelling. As to the interface between research and writing as a matter of practice, I research extensively before I begin in order to construct an outline, and I research as I go along in order to fill in the detail.

Have other writers of historical fiction influenced you and, if so, how have they influenced you?     Most certainly. Other writers have been a huge influence both in firing my imagination as a child and enriching my life as an adult. I’m an eclectic reader, but the fiction I enjoy most tends to be at the more literary end of commercial (though I really can’t stand literary fiction that’s up its proverbial!). I’m loth to pick out individual great authors because so many have made a profound impression on me, but I will say that recently I’ve found the work of Hilary Mantel extraordinarily fresh and energising. I believe she’s pioneered a new approach to historical fiction, bringing the past to life in a way that’s truly original, by getting right inside the head of a character (such as Thomas Cromwell), and showing not only what he might have perceived and felt, but his awareness as a stream of thought with all the fluidity of shifts in time and significance that this entails. I’ll confess to being in awe of her ability, though I would not dream of trying to emulate her or any other author, just as I won’t read fiction that’s at all close to my own when I’m writing because of the risk of inadvertently distorting my own voice. When I’m writing creatively my staple diet is non-fiction.

What ingredients do you think make for a top historical fiction author? Did you deliberately plan for these ingredients in your writing?     An understanding of human nature and the craft of good storytelling, rigorous research in the broadest sense and respect for the known history are all qualities that can be found in a top historical fiction author, but as to what ‘makes’ for one, that requires a special magic tied up with market trends and public awareness, and if I really knew the answer I probably wouldn’t tell you! Have I planned for any of these ingredients in my writing? No – I’ve been too busy trying to get my stories down and knocked into shape fit for publication!

Why did you select this story about Drake?     It’s such a fantastic little-known episode in Drake’s early career – a tale of endurance, courage and triumph against the odds, and it’s right at the crux of the emergence of England as a significant power and the dawn of the Elizabethan Golden Age. It was England’s mastery of the sea, which began with the opportunism of Drake and others like him, that led eventually to the defeat of the Spanish Armada, the development of the British navy and ultimately to the growth of the British empire. There are also so many inspiring facets to this true story that make it of special significance today: the fact that so few people could achieve so much, that Drake only succeeded with the help of Huguenot freebooters and escaped African slaves, that Drake stared defeat in the face not once but several times and never gave up, that he suffered terrible personal tragedy – the loss of many of his crew and two younger brothers – but still carried on. It really is a fabulously uplifting story in its conclusion, and with the love interest I’ve woven into it I think it’s a story that will hook anyone.

You already have a follow on story planned, what advantages do you think that presents? Any disadvantages?     Being able to talk about the second book is a boon while I’m promoting the first. It gives readers the reassurance that there is more to come. Mistress of the Sea will not be a shooting star but the beginning of something larger. ‘What next?’ is such an obvious question that I’m very pleased to be able to answer it from a position of strength – there will be another book that my publishers have already commissioned. Of course the disadvantage is that I now have a deadline which already feels very close and the pressure of producing another novel while I’m still busy promoting the first.

What techniques do you employ to write productively?    The best technique for me is to begin early and distance myself from interference. So I don’t write at or near my computer during the first draft stage, but rather scribble down my thoughts longhand – I find that enormously liberating. The biggest distractions for me are emails, twitter and facebook - though they’re also some of the most useful tools for promotion, so I wouldn’t cut myself off from them altogether. I just try to keep well away from my computer until I’ve made progress in achieving my daily word-count target. Mind you, my output is hugely variable, so the target is not something I get too worked up about! It’s simply useful in keeping me focused and giving me a sense of progress when I’m in writing mode – and there’s another rub – I can’t always flip on the writing switch when I want to. When I’m preoccupied with ‘other stuff’, whether it’s co-ordinating the HNS London Conference as I have been recently, or travelling to some event to promote my first book, or simply dealing with the demands of family life, then I can’t write at the same time. I try not to fret about that, but tackle issues early before they become worries and get down to my writing in a relaxed state of mind. Cycling or walking with the dog helps a lot! There’s nothing like fresh air and a change of view to help free the imagination!

Are you trying to create a brand? If so, how would you describe it and how do you plan to reinforce it?     The brand is Jenny Barden! I think all authors aspire to creating a brand unique to their genre, subject areas and voice. At the risk of over-simplifying, I’d say my genre is historical fiction, and my subject areas (so far!) are Elizabethan epic adventures away from the royal court. My principal protagonists are a fictional ‘Everywoman’ as well as an ‘Everyman’, and my voice is lyrical but accessible. But please read Mistress of the Sea and judge for yourself. That’s my brand. I’ll reinforce it with the next book, The Lost Duchess, which will be another Elizabethan romantic adventure based on the first attempt to found a permanent English settlement in Virginia.

What do you do (or plan to do) to connect with readers?    I hope to reach out to readers by engaging in interviews like this, making myself visible, approachable and always responding to interest. I have a fairly strong following on Twitter (@jennywilldoit) (over 2,200 followers) Facebook and Goodreads – so these are prime platforms for connecting with readers. I also have my website and I blog with English Historical Fiction Authors provide occasional features for the Historical Novel Society, and I contribute to other sites on an ad hoc basis. On top of this online activity, I make myself available for booksignings at stores and give talks in libraries, museums and other places (eg at the Golden Hinde near London Bridge on 2nd November. I also speak at literary festivals (eg the Bristol Festival of Literature and conferences (eg HNSLondon12). I’m looking forward to giving talks to book and reader groups as well.

What do you know about your readers?     I believe the bulk of my readers so far have been intelligent well-educated women in the 20-60 age-group. I say that only based on personal observation.

What data do you plan to collect about your readers?     I hope my publishers will enlighten me more! – But I’ll also gain in understanding of my core readership as I continue with my promotion.

What strategies have guided your writing career?     Grim determination!

What would you do differently if you were starting again?     I wouldn’t be nearly so precious about my writing as I was initially.

Do you have any advice for writers of historical fiction?     Keep reading HF and join the HNS!

Jenny – many thanks for participating. I know readers will find your background and insights of great interest. I particularly like your answer ‘grim determination’ concerning the strategies that have guided your career. It’s clear that this has paid off! I’m also interested in your perspective that historians employ conjecture and speculation just as writers do. An intriguing thought to keep in mind. I wish you loads and loads of success with Mistress of the Sea and your next book.

Hachette Surveys Readers

25 Thursday Oct 2012

Posted by awriterofhistory in Connecting Readers & Writers, Historical Fiction Survey, Industry News

≈ 4 Comments

Tags

connecting readers and writers, Hachette, HBG, historical fiction survey, reader survey, sources of book recommendations

A few days ago, Hachette Book Group sent me an email. No, it wasn’t to offer me a six figure book deal, it was a request to fill out a survey.

Hachette Book Group is conducting a brief survey of our e-newsletter subscribers and social network followers to improve online services we offer. Your input may help us provide you with a more custom experience in the future when you visit our sites. We estimate that it will take approximately 5 minutes to complete the survey.

Well, how could I resist! So many people were kind enough to fill out my survey, the least I could do was respond to a large, multi-national publisher.

I wish I had written down all the questions … and, unfortunately the survey link will not let me enter a second time, however, it might interest you to know that Hachette is asking questions about readers’ interest in connecting with other readers online through the HBG website, having the ability to submit book reviews, getting information about new books and so on. If they had looked at the historical fiction survey results, they would have seen where readers prefer to go for recommendations and that publishers rank low on the list.

And why is that? Readers indicated quite clearly that they choose books by author, genre and, in the case of historical fiction, by era. The winners in connecting readers with books share three attributes:

  • thoughtful, trustworthy information about books,
  • opportunities for dialogue and an exchange of ideas, and
  • a community of like-minded readers.

I suspect readers rarely think of publishers by name except perhaps brands like Harlequin that focus on marketing to consumers or, dare I say, Amazon that began as an online retailer and gradually added businesses like publishing to the mix.

A dilemma for sure. I wonder if we’ll see further news on Hachette’s plans for becoming consumer focused.

Generation Gap

20 Saturday Oct 2012

Posted by awriterofhistory in Connecting Readers & Writers

≈ 17 Comments

Tags

connecting readers and writers, Facebook, getting published, Heather Lazare, my writing, power of social media, publishing career path, Random House, reading is a social experience, securing an agent, social reading, writing historical fiction

An online friend who also writes historical fiction mentioned something that startled me and then got me thinking.

Heather Lazare, an editor for St. Martin’s–I think, said in a panel: ‘That whenever I find a ms I want to make an offer on, the first thing I do is go to their facebook to see how many friends they have.’

Whoa! My first reaction was to sputter and mumble about how ridiculous that approach is. What about all the platform work we aspiring writers do in terms of blogging, tweeting, involving ourselves in specific communities of interest, writing articles, reviewing books? Facebook isn’t the only measure of connectivity. I was incensed that a well-respected editor would consider such a simplistic measure. My emotional self was in high gear.

Smack! The other half of my brain took over. Of course that’s how an editor might think; FB is where she or he and most of their friends spends a lot of time connecting with one another. It’s a classic generation gap.

Let’s imagine the career trajectory of someone in publishing. According to Random House US, the career path is Editorial Assistant, Assistant Editor, Associate Editor, Editor, Senior Editor and Editorial Director. If an individual is hired out of university as an Editorial Assistant and averages 3-4 years in each career stage, she would arrive at Editor in her early 30s. As an example, according to her LinkedIn profile, Heather Lazare went from Assistant to Editorial Assistant and on through various roles to Senior Editor in a span of 9 years.

Not to get too nitty-gritty about my stage in life, but I have a son who is 29 and a daughter who is 32. Their crowd is on Facebook all the time. They post incessantly – random musings, photos, Pinterest links, Instagrams, links to various URLs, status updates, GPS notations. They click the ‘like’ button, scroll through timelines, make rude or funny comments about one another. They don’t call their friends, they FB them.

So … if this is the world that editors live in, this is the world I must embrace. Wanna be my friend?

Historical Fiction Indie Author – Richard Denning

18 Thursday Oct 2012

Posted by awriterofhistory in Connecting Readers & Writers, Historical Fiction, Writing Process

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a writer's research process, B.R.A.G. Medallion, Bernard Cornwell, connecting readers and writers, historical fiction, historical novel society, indie authors, ingredients for best sellers, researching historical fiction, Richard Denning, writing historical fiction

Several weeks ago, Geri from B.R.A.G. Medallion contacted me. This organization’s mission is “to recognize quality on the part of authors who self-publish both print and digital books” and to be “your single source for the best in self-published books”. A laudable goal given today’s industry dynamics. In turn, Geri put me in touch with Richard Denning, an indie author from the UK who writes historical fiction and has been recognized by B.R.A.G. Medallion for his writing.

You write a combination of historical fiction and historical fantasy. What do you love about immersing yourself in history? What sparked your interest in Anglo-Saxon times? What was the impetus to add writing to your work in the medical profession?

As you say I work as a General Practitioner (family doctor) with a North Birmingham practice. The day job is full of the gritty reality of day-to-day life so I find that when it comes to reading, TV, movies and hobbies I shy away from modern day reality. I have always had a strong interest in historical settings (as well as fantasy and sci-fi). I just find the past or other worlds far more interesting than the modern world. I don’t like politics much and there are many frustrations in the day job – not so much the patients as the politics and reforms – so I just like to get home at night and forget all that nonsense.

So for me writing is another form of escapism really. A writer can make up their own reality and populate it as he sees fit. There are no Health Service reforms in Saxon England!

Now the dark ages in Britain are a fascinating times. It is a cooking pot of races struggling to carve out a nation. Unpredictable, terrifying and exciting. It is a land full of colourful characters – warrior kings, religious leaders, poets and alongside them the ordinary man. We know so little about them that I wanted to find out more and then spread on that knowledge and interest.

Do you have a particular approach to research and writing?     My house is full of books on Anglo-Saxon England. If I see a book I don’t own on this period, especially the underrepresented early period then I will probably get it. When researching a period I will check what I have on it. The internet is a vast help these days but I love to visit locations and walk them. There is nothing quite like standing where Wellington and Napoleon did for example to appreciate what happened at Waterloo.

As for writing I start with what I call my working document. This will contain an outline of the book as well as an outline of the characters. I like to get an idea of where the book is going before I start writing it BUT I also find that it will evolve as I write and new ideas spring up.

Have other writers of historical fiction influenced you and, if so, how have they influenced you?     My preferred reading would be Bernard Cornwell or Terry Pratchett, Douglas Adams and Tolkien. Bernard Cornwell is of course a legend of Historical Writing but I also enjoy the Flashman Stories of George Mac Donald Frazer, the Roman mysteries of Steven Saylor, the Cadfael books, the Eagle series by Simon Scarrow. All these writers feature strong, well developed characters around which the story hangs. Many are great writers of battles – Cornwell a master of course – and I do love to read and write a good battle scene. They also describe well the locations they visit and I think that is important as it is reading about often lost locations that transports the reader back to those places.

What ingredients do you think make for a top historical fiction author? Do you deliberately plan for these ingredients in your writing?     The writers I like to read do not drown you in history. They make you care about a character and let that character take you around the world exploring it. You see the world through their eyes and that is how you learn about the past world. I aim for that approach.

How do you select new stories to tell?     Some series have a natural story ark and that is easy. Others need me to plot out the overall story but I tend to finish one book and decide which story I fancy writing next.

What techniques do you employ to write productively?     I TRY and write a little each day. It is hard at times with the day job to juggle but even a paragraph moves it along. I would dearly love more time and energy but you just have to use what you have and make yourself get on with the jobs. The hardest part is the plot, then writing the first draft. I love the editing – that is fun and a reward when the initial hard work of slapping words on a page is done.

Do you think of yourself as having a brand? If so, how would you describe it and how do you reinforce it?     I blend History with elements of fantasy even in my purely historical novels and all my books are suitable for a Young Adult Readership as well as adults.  So I tend to focus on those areas of writing as well as targeting schools visits as a good way to reach readers.

Can you tell us a little about taking a self-publishing path – for example, what strategies are you employing? How much of the work do you do yourself?    I am self-published via Mercia Books which is my own publishing house I set up to publish my own books. I employ a professional editor, illustrator and cover artist to help with the books and I lay the books out in Indesign not word. I also convert to e-books myself.

What is your marketing approach? What do you do to connect with readers?    I am active on facebook: http://www.facebook.com/richard.denning1. And Twitter: http://twitter.com/RichardDenning. Have accounts also on Goodreads, Shelfari, Pinterest and Linked in although it’s the FB and Twitter I am most active on. I have  a blog: http://news.richarddenning.co.uk/ and maintain quite a lot of resources on Anglo Saxons times as well as self publishing on my own website: http://www.richarddenning.co.uk/ I also issue occasional newsletters to a maillist. I do a fair number of book fairs and craft fairs when I can and also try and book in schools visits. (To talk about Anglo-Saxons, Time Travel, writing and Publishing).

What do you know about your readers? What data do you collect about your readers?     I have a contact form on my website and add the contacts to my maillist. If I get emails about my books I always reply and try and answer questions. I have a mixed readership – as my stuff is YA I have a number of young readers who are keen on the books but also quite a few adults. I probably should do more to collect data and this question has made me realize I don’t know  enough. I do watch the Amazon sales via a book tracker site.

What strategies guide your writing career?     I am currently trying to write 1 to 2 books a year. I tend to follow the sales. So as The Amber Treasure and Child of Loki is doing quite well I am writing Princes in Exile – the next in that series. Shield Maiden has just won an award so I am also looking to get on with the second in that series.

What would you do differently if you were starting again?     I rather fell into the whole writing and publishing and in many ways wish I could go back 3 years and plan it all better. For starters, am I wise to have 4 separate series on the go?  The end result is I have 4 small groups of readers not one larger one!  I would certainly have saved a lot of money if I had researched it all well in advance and really sorted out my plans before publishing books.

Do you have any advice for writers of historical fiction?     Make contact with other writers. You can learn a lot by chatting to them, reading their blogs and following them online. Get to the Historical Novel Society Conference if you can.

Is there a question you would like to answer that I haven’t asked? Richard’s Question is: “If we enjoy a writers books what is the best way to show appreciation”

Richard’s answer:  Firstly let them know. Go to their website and email them if you can. Follow them on twitter as well and retweet them occasionally. A massive help – and I mean MASSIVE – is to write reviews and tag them on Amazon and Goodreads. Share the reviews with their friends. Self-published authors like myself are always swimming against the tide to get our books noticed. Readers can help with that a lot.

Many thanks, Richard,  for taking the time to tell us about your writing. I am inspired by how much writing you do in conjunction with working in such a demanding profession. I wish you every success.

Amazon and the evolving world of book reviews

01 Monday Oct 2012

Posted by awriterofhistory in Connecting Readers & Writers, Historical Fiction Survey

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Amazon, connecting readers and writers, Debra Swift, democratization of book reviews, Guardian UK, historical fiction survey

Item1: Historical fiction author Debra Swift (@swiftstory) tweeted a Guardian UK blog post by Robert McCrum in which McCrum argues that professional book reviewers are better than amateurs.

Item2: Historical fiction survey participants overwhelmingly rank online reviews in blogs and social media sites like Goodreads as their preferred source of book recommendations. Amazon was hardly mentioned as a preferred source.

Item3: Amazon sends me a request to review a recently purchased book called Hit Lit by James W. Hall.

Where is all this going?

  • Is Amazon attempting to counter accusations that reviews on their site are exaggerated or written by friends of wannabe authors or submitted by companies offering reviews for very small sums of money?
  • Will professional book reviewers resurface as the preferred standard of reliable opinion?
  • Why would someone spend time producing a quality review for Amazon without any remuneration?
  • What criteria does Amazon use to send a review request?

No answers. Just musing.

Top Historical Fiction Sites – The History Girls

10 Friday Aug 2012

Posted by awriterofhistory in Connecting Readers & Writers, Historical Fiction, Top Historical Fiction Sites

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connecting readers and writers, historical fiction, historical fiction survey, historical fiction trends, Mary Hoffman, The History Girls, writing historical fiction

Running the data from the historical fiction survey resulted in four top digital sites however, restricting the data to UK participants resulted in two additional favourites and today I am pleased to welcome The History Girls to the blog.

They describe themselves as “a group of best-selling, award-winning writers of historical fiction. Some of us write for young adults, some for fully fledged adults, some for younger readers.” Mary Hoffman the originator of the blog tells us about their philosophy, how they came together, and other interesting insights about historical fiction. Mary has written over ninety books for children and teenagers – a very impressive body of work.

Why did you start blogging? Did your group come together to create the blog or did you add folks as time progressed?

To be brutally frank, I had the idea for The History Girls blog as part of a campaign to raise awareness about my own historical novel, DAVID – the story of the young man who posed for Michelangelo’s famous statue. (published by Bloomsbury in July 2011) But it soon became so much more.

We did start with 28 bloggers but several have left and been replaced as the year progressed.

What is your philosophy for the blog?

My personal philosophy is to raise awareness of the richness of historical fiction for adults and for younger readers. Each History Girl probably has her own philosophy and this is reflected in the richness and variety of the blogposts.

We have contributors who write historical fantasy, those who write about battles and war. Some who cover the ancient world, Dark Ages, Medieval and Renaissance history, others who write about World War One or Queen Victoria. French Revolution, American Wild West – it’s pretty much all there.

What trends have you seen in historical fiction in the past? What new trends are emerging?

It seems to have suddenly become more respectable with the emergence of more “literary” writers such as Hilary Mantel. (She was our guest blogger on 10th May, publication day of BRING UP THE BODIES – something of which I am extremely proud!). An unwelcome trend, not just in Historical fiction, is for “adult” authors to start writing for a YA audience, such as Philippa Gregory. I can assure you it doesn’t work the other way round, at least not in the UK.

Is historical fiction growing in popularity? If so, why?

It certainly seems to be and there are a lot of fine historical novels for teenagers too though not all British publishers will take them. (And I have been told that the only periods American readers are interested in are Tudor, Elizabethan and World War 2!)

I don’t really know. Perhaps because readers find it a good way in to historical fact. Or perhaps because there are such good stories there.

Who are your readers? What do you know about them? Do you collect specific data about them?

Yes, we have a Statistics page that Admins like myself can see. We have almost as many readers in the US as in the UK but 79 in Russia and 77 in India! Our aim is to conquer the world.

What features does your blog include? What features are most popular? Your blog has pages for Reviews and Interviews – do you plan to activate these in the future?

We do plan to put links to our Reviews and Interviews (already carried) in the future. It just requires a bit more time (even more time) from me or one of the other Admins. We do interviews and reviews, run competitions and give away prizes at the end of each month and have occasional series like The Historical Character I Just Don’t Get.

Sometimes a month’s posts might have a loose theme. This July it was our favourite historical characters but we have also featured Cross-dressing and Ghosts.

Do you think of the blog as having a brand? If so, what is it?

Female (though not necessarily feminist) writers of historical fiction explaining their work or exploring a fascinating aspect of History. I have not thought of us as having a brand until answering this question, though.

What are your marketing strategies for the blog?

We have a Twitter account: @history_girls and a Facebook page. Each time a new post goes up they are flagged in those two places. I sent out a Press Release to British magazines and organisations when we began but have not done much since. I wanted to see how the blog bedded down after its first year.

Why do you think so many people blog about historical fiction or participate in blogs about historical fiction? What are the implications for writers, agents and publishers?

I don’t think I realised they did!  Your site and Historical Tapestry’s has opened my eyes. I must look some up. For us, and I can only talk about writers, I think it has given us a sense of community in a world where you can often feel isolated. We email each other regularly and arrange meetings several times in the year – although not everyone can attend, since some HGs live in Devon, others in Scotland. For your American readers, that means a long distance to travel to London.

What do you see writers doing differently to market their books and build their platforms? What about publishers?

I’m sure that people in publishers’ Marketing Departments work very hard in order to get “their” books noticed in a crowded marketplace. But after publication day they are marketing the next book and then it is very much up to writers to keep public interest in their work alive. Blogs can help with that as can Twitter, Facebook, Pinterest etc.

What advice do you have for writers?

We don’t have joint advice and I can’t speak for the other HGs. My own writing advice can be found on www.maryhoffman.co.uk (Writing Tips) but that is very personal. On the About Us Page of the HGs there are  links to all our websites and I’m sure that is something most of us have addressed.

Is there a question I should have asked?

I can’t think of one. We are very happy that you have decided to feature us on your blog and hope we will acquire more North American followers as a result.

Many thanks from one Mary to another! The History Girls is on my RSS feed. I dip into it frequently for inspiration or sometimes just for a change of pace from the era of WWI and WWII.

Top Historical Fiction Sites – English Historical Fiction Authors

06 Monday Aug 2012

Posted by awriterofhistory in Connecting Readers & Writers, Historical Fiction, Historical Fiction Survey, Top Historical Fiction Sites

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connecting readers and writers, Debra Brown, EHFA, English Historical Fiction Authors, historical fiction, historical fiction survey, historical fiction trends, Judith Arnopp, Nancy Bilyeau, Sam Thomas, Sherry Jones, Writers blogging, writing historical fiction

Running the data from the historical fiction survey resulted in four top digital sites however, restricting the data to UK participants resulted in two additional favourites and today I am pleased to welcome English Historical Fiction Authors to the blog.

This lively site is run by a well-known group of authors writing historical fiction set in England. As their home page says they have “come together to share our historical work and to reach out to our much appreciated readers”. Have a read as Debra Brown, Nancy Bilyeau, Sam Thomas, Judith Arnopp and Sherry Jones talk about their passion.

Why did you start blogging? Did your group come together to create the blog or did you add authors as time progressed?

Debra Brown: In today’s publishing world, authors and readers are much more in contact than they ever were before. Social media and book sites have opened up a whole new way of interacting. To be found on the internet authors must have some kind of presence. Blogging provides one means, and we felt that those who love British history could meet together in one place to learn and share with each other. Authors write a daily post and readers can discuss them via their comments. We launched the blog on Sept. 23rd, 2011 with thirty authors. A few have been added over time as life and/or genre changed for some authors and we saw the need for others to keep things running smoothly.

Nancy Bilyeau: In the months before my first novel, THE CROWN, was published, I explored blogging and read all sorts of philosophies. Some people wrote a lot about the experience of being published or writing fiction, others focused on sharing original content. Because my book is set in the Tudor age and during the Dissolution of the Monasteries, I felt there was a wealth of material to write about. I knew I found it all extremely interesting, and I hoped readers would too. Just at the time I decided to do this, I found out about English Historical Fiction Authors, formed by Debbie Brown so that writers could take turns posting on the same site. The theory was that readers would have a lot of posts and a rich variety in historical periods to choose from and so would come back regularly. I think Debbie’s original idea was proven correct!

Sam Thomas: For me, blogging has been an extension of the other writing I’ve done. Before writing fiction, I wrote academic history, and in each case, my goal is to talk about the past in a way that the reader will find both entertaining and informative.

Judith Arnopp: Regarding my personal blog. I was advised to blog when I first published and found I really enjoyed it. I’m not the most regular of bloggers, I have to be inspired and not too busy working on a novel. I stumbled on the EHFA blog by accident and thought it was great and asked to join. It has put me in touch with a lot of other historical authors and I’ve learned a lot through them. I also enjoy promoting their work, not just my own. Debbie Brown should have a medal I think for all the hard work she puts in to the blog.

What is your philosophy for the blog? Why did you choose that philosophy?

Nancy Bilyeau: My background is magazine journalism, so I’m comfortable with nonfiction narrative. I enjoy writing about people who pass through my novel, which is a mix of fictional characters and people from history. But also I wonder if anyone besides fellow writers wants to read all the blogs about getting published. I really like writers but I want to find readers.

Debra Brown: I feel that readers of historical fiction are fascinated with the past, as I am. Yet most of us have questions about the eras we are reading – the customs, the people and the locations. The blog posts greatly enrich my knowledge of Britain – past putting context to the stories and helping them to make more sense to me. I hope that they do the same for others.

What trends have you seen in historical fiction in the past? What new trends are emerging?

Sherry Jones: It seems to me that literary authors, seeing the popularity of historical fiction with readers, are now jumping on the bandwagon and writing their own historical fiction novels in greater numbers. I’ve also heard that interest in the Tudors is waning — could it be that Hilary Mantel has finally tapped them out?

Is historical fiction growing in popularity? If so, why?

Nancy Bilyeau: Unfortunately, I have been told the opposite, that it has peaked in sales. But I see so much interest out there in the books by authors who contribute to English Historical Fiction Authors, and there are always new historicals coming out that are so rich and interesting to read. So I think the market is thriving.

Judith Arnopp: It doesn’t make much difference to me as an author, I would still write historicals. I think, like everything, popularity fluctuates and if it declines for a while it will soon perk up again. TV series like The Tudors and The Borgias seem to affect popularity of historical fiction so with the BBC running The Hollow Crown, who knows we might see a flood of Plantagenet interest. That should keep us busy.

Who are your readers? What do you know about them? Do you collect specific data about them?

Debra Brown: On our blog we do not keep track of much other than the locations that Blogger provides. We get most of our visits from Commonwealth and English-speaking countries, and interestingly, Russia. We also have a Facebook group by the same name as the blog, and many of our readers are members there, so we get to know them in person.

Nancy Bilyeau: I’m not aware of any method to collect data about my readers. On my own website blog I have a “contact” feature and I do get emails from readers. I reply to all of them, and I learn a lot from their comments.

Judith Arnopp: I only know the readers who contact me. I respond to them because they are the reason I write and I value their feedback. Each time someone bothers to contact me to say how much they’ve enjoyed one of my books it makes my day.

What features does your blog include? What features or topics are most popular? Do you plan to add other features in the future?

Debra Brown: Besides a daily post on a historical topic, we have a weekly book giveaway on a separate page. We have a page to introduce our authors and a page listing many of our books. We also have a Guestbook and enjoy comments that people leave there. We have a contact page and I reply to email or ask if others wish to at times if it is relevant to do so.

Sam Thomas: Based on what I’ve seen (which could be wrong), it’s violence, sex and death. If memory serves, our top post last year was about lingerie, and posts about murders also do well. It’s many of the same things that make books sell!

Do you think of the blog as having a brand? If so, how would you describe it?

Debra Brown: I understand the importance of branding, and we have a picture that perhaps people recognize and think of us, but to be perfectly honest, I am so busy with keeping things going and doing some writing that I have not put much time into worrying about branding for the blog. It does not seem to have hurt us as we have had to date nearly 56,000 unique visitors and we have about 1000 page views per day.  We do have our Twitter hashtag #EHFA!

What are your marketing strategies for the blog?

Debra Brown: Authors that join the blog agree to share the daily post and the weekly giveaway via Twitter, Facebook and/or whatever means they prefer to use for marketing. They have been very cooperative and successful at that. For quite some time, now, we are usually found on page one of Google for most relevant search terms, so it seems to have taken on a much-appreciated life of its own.

Nancy Bilyeau: Whenever I write a new blog post, I link it to my facebook, twitter and linked-in feeds with a little topic phrase or some way to entice people to read. Then I just hope it gets picked up! I am not good at marketing, it is a totally different skill so I just try to engage my readers in something interesting and hope it prompts them to look at my books.

Why do you think so many people blog about historical fiction or participate in blogs about historical fiction? What are the implications for writers, agents and publishers?

Sherry Jones: Historical fiction readers tend to be history buffs. They read for pleasure but also for education. And, recognizing the “fiction” in historical fiction, they want to know the history behind that. A lot of historical fiction bloggers are discussing their research in their blog posts, giving readers the history in their books in a form that is not only informational, but also well written — something a lot of academic history is not.

Judith Arnopp: It is such a vast subject that most people will have some sort of interest in the past even if it is as recent as the 1970′s. There are also many different types of historical reader; there are those who require deadly serious, very accurate books and those who like to read about a more colourful past, see the blood and taste the tainted meat, if you like. Personally, I like them all, so long as they are well written. The ‘past’ is expanding all the time so this guaranteed continued areas of interest can only be a good thing. Of course, everyone has a pet theory and this can make for some pretty heated exchanges on the blogs. I’m not sure if this draws people in or drives them away but with so much past to write about, so many different styles of historical writing and such a variety of reader, the long term future of historical fiction can only be a good one.

What do you see writers doing differently to market their books and build their platforms? What about publishers?

Sherry Jones: One new trend is the release of a short story or novella in e-book form before the release of a long novel, as a prequel. I did this, releasing WHITE HEART, telling the story of the early life of Blanche de Castille, the White Queen of France in the 13th century, before the debut of FOUR SISTERS, ALL QUEENS, in which Blanche is a mother-in-law and antagonist to the eldest sister, Marguerite. Anne O’Brien has most recently released THE UNCROWNED QUEEN, a short story prequel to her THE KING’s CONCUBINE, and I expect others will follow.

Sam Thomas: It’s become cliche that more and more responsibility for marketing is laid at the author’s doorstep and in the author’s wallet. We have to put up our own websites, arrange our own signings, etc.

Judith Arnopp: Some authors are doing lovely book trailers and things on youtube etc. but personally I stick to blogging and discussing my work on social networking sites. I don’t enjoy marketing but we have to do it. It wastes an awful lot of writing time.

What advice do you have for writers?

Sherry Jones: Historical accuracy is a must for readers, but historical detail should add to the story. It is not the story. The emotional lives of the characters is paramount; all else is subservient.

Judith Arnopp: Stick to your guns, write for yourself, don’t try to follow trends or be something you aren’t. Also never believe you are good enough, never stop striving for improvement.

I love Sam Thomas’ comment on “violence, sex and death” being popular with readers just as it is in any genre. Another aspect that strikes a chord for me is the group’s desire to appeal to readers. I am very impressed that a site launched only eleven months ago already has so many followers! Many thanks for doing the interview. Best wishes as you continue to flourish.

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